Freedom for me is not about a hippy lifestyle without commitments and responsibility, it’s about shaking off the preformed ideas and constraints about what we should be and how things should be done.
That’s why I have a passion for business….
Business owners in one way or another have rejected the convention of having a job and marching to the beat of anothers drum. They are by and large in the minority and outside the square, they’ve gone on a quest or search for a better sense of freedom. Whether that’s the freedom to do things their own way, freedom to serve new or different customers, freedom to innovate their service or industry or just simply to do things on their own terms…. They’re willing to venture in pursuit of that freedom.
Unwittingly though, many business owners find themselves almost back where they started or with even fewer personal freedoms then when they began their ventures…. and that needs to change.